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Article Type News & Press News & Press Categories Press

The Carle Launches New Digital Guide

App to Enrich Onsite and Offsite Visits: Bloomberg Connects

Today, The Eric Carle Museum of Picture Book Art launched a new digital guide on Bloomberg Connects, the free arts and cultural app created by Bloomberg Philanthropies. The Bloomberg Connects app, available for download from Google Play or the App Store, makes The Carle accessible for either onsite or offsite visits and joins expertly curated guides from more than 300 cultural institutions across the globe. With the free digital guide, people can discover The Carle right in the palm of their hand. Bloomberg Connects makes it easy to discover arts and culture, anytime, anywhere.

“We are thrilled to join the Bloomberg Connects Cultural App,” said Jennifer Schantz, executive director of The Carle. “Now, anyone, anywhere can view our permanent art collections and curate their visit to The Carle long before they enter our doors.  The app will expand our reach globally and will help us promote our mission of elevating picture book art, to promote tolerance and understanding and to make the world a better place.”

The Bloomberg Connects app hosts a robust selection of Museum content in photos, audio, and video. Users will easily be able to access content created especially for the app. Learn tips for visiting The Carle, explore the permanent collections and current exhibitions, and try Museum art projects at home. Access multilingual content and hear from Eric Carle, artists, authors, curators, and Museum staff.

Bloomberg Connects offers free digital guides to cultural organizations around the world. The app platform is part of Bloomberg Philanthropies’ longstanding commitment to supporting digital innovation in the arts. Bloomberg Connects makes it easy to access and engage with arts and culture from mobile devices when visiting in person, or anytime from anywhere. With dynamic content exclusive to each partner organization, the app provides a range of features including video, audio, and text; expert commentary, and way finding maps. The Bloomberg Connects app, available for download from Google Play or the App Store by scanning the QR code.

About The Museum

Co-founded by Eric and Barbara Carle in 2002, The Eric Carle Museum of Picture Book Art is the international champion of picture book art. Situated on 7.5 acres in Amherst, Massachusetts, The Carle houses a rich and deep collection of art, and illuminates its collection through exhibitions, education, programming, and art-making—making it a critical resource for picture book artists and authors, and art-loving communities locally, nationally, and abroad. The Carle’s mission is to elevate picture book art and inspire a love of art, art creation, and reading. Since opening its doors more than 20 years ago, The Carle has welcomed more than one million visitors—plus more than four million additional museum-goers who have enjoyed its touring exhibitions around the world.  

The Carle’s permanent collection includes over 9,000 works of art by over 300 artists. The art in the permanent collection dates from the late 19th century to the present and consists primarily of works on paper, including significant holdings by artists Ashley Bryan, Remy Charlip, Antonio Frasconi, Leo Lionni, Arnold Lobel, Petra Mathers, Alice Bolam Preston, William Steig, Susanne Suba, Simms Taback, and Leonard Weisgard. Educational offerings include professional training for educators around the country and master’s degree programs in children’s literature in partnership with Simmons University.  

More than 2,500+ students, educators, and librarians participate in The Carle’s youth outreach and professional development programs per year, and The Carle Community Fund, which launched in 2019, covers Museum admission for low-income families, field trip fees for schoolchildren at Title One Schools, and professional development fees for early childhood educators and Title One school teachers and librarians. For online visitors, the Museum offers a wealth of digital resources, including art activities, book lists, collections art, exhibition videos, and workshops.  

Every year, The Carle’s exhibitions travel to museums in the US and abroad, including cities in New York, Texas, Michigan, and Iowa, as well as internationally in Japan, China, Germany, the United Arab Emirates, and Taiwan, ensuring museums everywhere can introduce new audiences to the joy of picture book art. The Museum offers digital resources, including art activities, book recommendations, collections, exhibition videos, and workshops for online visitors. Learn more at www.carlemuseum.org and on Facebook, YouTube, and Instagram @CarleMuseum.  

About Bloomberg Philanthropies

Bloomberg Philanthropies invests in 700 cities and 150 countries around the world to ensure better, longer lives for the greatest number of people. The organization focuses on creating lasting change in five key areas: the Arts, Education, Environment, Government Innovation, and Public Health. Bloomberg Philanthropies encompasses all of Michael R. Bloomberg’s giving, including his foundation, corporate, and personal philanthropy as well as Bloomberg Associates, a philanthropic consultancy that advises cities around the world. In 2023, Bloomberg Philanthropies distributed $3 billion. For more information, please visit bloomberg.org, sign up for their newsletter, or follow them on Instagram, LinkedIn, YouTube, Threads, Facebook, and X for updates on new guide launches, exhibit highlights, and more.

For media inquiries, additional press information, and photo requests, please email press@carlemuseum.org.